By now, most people and businesses are aware of the importance of regular, fresh and quality content. It will boost your page rankings and make your site more relevant and effective. Despite the importance of ongoing, top-notch content, so many companies delegate the task to someone who does not have the time, inclination or skills [...]
People often get confused when they first start their SEO journey; either they receive very bad advice or they don’t quite understand what they’re reading when self-educating. This is also the reason why most choose to let the experts take care it. Whatever the reason might be, a lot of people make mistakes when first [...]
Although these three are entirely different entities, some of their functions overlap. It is crucial in any marketing strategy to ensure that these three concepts are holistically integrated in any tactics you may be using regarding content marketing, SEO and social media marketing. A lot of people aren’t entirely sure how to integrate these three [...]
Link building is an extremely important SEO tactic when trying to improve your SERP. This is also where technical writing comes into play. There are various link building strategies and tactics you can use in order to give your business that link building edge. Here are a few examples: 1.Link partners It is important to [...]
“Let’s start at the very beginning; a very good place to start.” As a child you would sing this at the top of your lungs along with Maria Von Trapp every time you watched The Sound of Music (for the millionth time I bet). But it is only in your adult years that you truly [...]
A copywriter is that person who can come up with all the catchy campaign phrases, write amazing press releases, and keep you entertained while subtly introducing a brand/service or product you soon can’t live without. But what is a SEO copywriter? That’s a copywriter with a few more tricks up their sleeve. Through their writing skills, [...]
There are a lot of very good advice on SEO tactics and strategies out there. But whether you’ve chosen to lend your ears out to the various voices on the internet or a self-professed expert, you need to be very sure of your source. How credible is this person and how relevant is the info [...]
When you’re running a business with a strong online presence, you need to know how to drive traffic to your website and social media platforms effectively. That’s why you’ve got to have a few SEO tricks up your sleeve to make established and potential customers pay attention. Here are four SEO tactics for your business [...]
It’s important to know which SEO tools to use, to drive more traffic to your website. Choosing the right keywords and phrases for highly searchable content is imperative, and there are several tools on the market these days that will help you determine how well your company is doing when it comes to SEO. Here [...]
By now you’ve probably heard that content is “king” when it comes to marketing your business. However, there are specific ways to make customers aware of your content if you want to make a significant impact in your field. While there are bold ways to market content and services, such as pop-up ads and blog [...]